What is the EU-PPWR and who does it affect?

The EU Packaging and Packaging Waste Regulation (EU-PPWR) requires companies to be more sustainable with packaging – through reuse quotas, recyclability and traceability. SeriSoft helps meet these requirements with concrete circular economy solutions.

How does serialization for reusable containers work?

Each reusable container receives a unique 2D code at production. This is scanned at every use, return, cleaning and refill, seamlessly documenting the complete lifecycle. This makes it possible to track circulation frequencies, loss rates and cleaning cycles per container precisely.

What is a Digital Product Passport and how does serialization help?

The Digital Product Passport (DPP) is an EU requirement linking products with structured digital information about materials, origin and recyclability. Serialization by SeriSoft is the technical key to seamless DPP implementation – it provides the data foundation for various deposit system scenarios, from single-use deposits to pool reuse systems.

Which deposit systems does SeriSoft support?

SeriSoft supports various deposit system scenarios – from single-use deposits via reuse pool systems for beverages and cosmetics to industrial transport containers. The solution is flexible, scalable and integrates into existing return machines and logistics systems.

How does serialization help sustainability?

Through precise data collection, companies can reduce container losses, extend lifecycles, avoid overproduction and provide compliance evidence for sustainability reports per EU-PPWR. This creates measurable savings in materials, logistics and CO₂ – a clear competitive advantage and societal added value.

Circular Economy & EU-PPWR

Serialization in the Circular Economy

Reusable packaging, deposit systems & EU PPWR – compliance and sustainability through serialization.

With over 30 years of experience and BSFZ certification, SeriSoft accompanies companies with future-proof deposit system solutions worldwide.

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EU-PPWR

Compliant

Digital Product Passport

Ready

Reuse Quota

Achievable

Deposit System

Integrable

2030

EU PPWR Milestone

100%

Traceability per Container

30+

Years Serialization Experience

EU-PPWR is being phased in – reuse obligations and traceability must be implemented now.

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Reusable Container Traceability

Benefits through Serialization

Fraud & Counterfeit Protection

Each package receives a unique identifier that enables authenticity verification and significantly reduces black market activity.

Cost Savings

Automated return processes and end-to-end traceability reduce manual effort and minimize losses.

Sustainability Evidence

Transparent lifecycle tracking shows reuse cycles for sustainability reporting and EU PPWR compliance.

Efficiency & Optimization

Precise inventory monitoring, optimized transport routes, and targeted management of packaging flows across the supply chain.

Scalability

Seamless integration into existing return systems and easy expansion to new regions and partners.

Product Safety

Limiting recalls to affected products or batches saves costs and effectively protects consumers.

Data Analytics

Valuable data on usage frequency, most popular return locations, and average lifecycle durations for data-driven decision-making.

Digital Product Passport

Implementation of the EU Digital Product Passport through serialization and the capture of all materials, origin, and recycling data.

Legal Requirements

EU-PPWR Compliance through Serialization

The EU PPWR requires companies to be more sustainable with packaging through reuse quotas and traceability.

SeriSoft makes every reusable container traceable – from first fill to final recycling.

ComplianceEU-PPWR

ComplianceDigital Product Passport (DPP)

AchievableReuse Quota

ImplementationDeposit System Serialization

How It Works

Deposit System Serialization for Reusable Containers

Production & Coding

2D codes are printed on containers and verified. Aggregation relationships are recorded in the SeriSoft database.

Distribution & Sales

Containers are filled, transported to the point of sale (POS), and sold. Each stage automatically updates the serialization database.

Return & Reuse

Empty containers are scanned, cleaned, inspected and returned to the cycle or recycled – fully documented.

Why SeriSoft?

Why SeriSoft for Circular Economy & EU-PPWR?

For more than 30 years, SeriSoft has stood for innovative solutions in serialization, personalization, and track & trace. As a globally active, BSFZ-certified specialist, SeriSoft supports companies in reliably and efficiently meeting regulatory requirements across numerous markets. The highest security standards, end-to-end compliance, and decades of industry expertise make SeriSoft a trusted partner for demanding authentication and traceability solutions.

30+

Years experience

50+

Countries